As a consulting project with the European start-up, The Belgian Brewery, I worked on a team to develop the branding and visual guidelines for the company.
The Belgian Brewery is a company which sells brew at home beer kits for the novice brewer. The starter kit is based on the idea that the person is adventurous and interested in starting a new skill that builds on their love for high-quality, natural beer.
I helped the team create the overall identity strategy and specifically created the graphic elements for the company, including the logo and brand manual displayed here.
The team also implemented a digital media strategy, including social media (Twitter, Facebook), blog, and improved user-experience on the e-commerce webpage. We also overhauled the visual experience with improved photography and a promotional video.